VIRAL VIDEO SHOWCASEA brief look at top hits I’ve produced (all self-shot and edited myself) for Instagram, Facebook, TikTok, and YouTube, amounting to 1B+ views across platforms.All my biggest hits utilize a particular strategy that best fits the platform.
22.7M views, 1.8M likes, 1k comments, 24.3k saves
5.8M views, 153K likes, 2.4k comments, 170k shares
WORK WITH BUZZFEEDI spent 3 years producing UGC and original content across various platforms and brands. Here are some of my biggest hits.
Facebook A big moment on Tasty 15M views, 6k comments
A big moment on Tasty HOME 10M views, 900 comments
7.3M views • EVERYTHING YOU NEED FROM DAISO
trend breakdown: “dollar store hacks” were all the rage- so I took my own spin on the trend at the Japanese dollar store- Daiso.
5.5M views • BEAD SPINNER
trend breakdown: my segue into making DIY content on my personal platforms. coupled with the fact that the audience on Facebook skews older and favors heartwarming content, this video was an overwhelming success.
4.8M views • COLD REMEDIES
trend breakdown: i took being sick to my advantage to try all the “trendy” cold remedies for a hilarious, compilation-style video. the strategy here was to trick the viewer into wanting to know more about a product, but then jumping onto the next - to keep them watching ‘til the end.
UGCLicensing, sourcing, and compiling content for optimal reach. In 2020, I brought in $2M on UGC alone, earning the title of top-earning producer for 2 years straight.
108M views, 80k comments
153M views, 57k comments
31M views, 19k comments
CREATOR COLLABS:@nataliaseth
@cocorocha
@sulheejessica
@alexandra.louise_